Job Description

Video Producer, Pack Hacker

The Video Producer, Pack Hacker, develops visual content and optimizes video channels for the Pack Hacker brand. This is a full-time, on-site position in Detroit, MI. Compensation will be based on the selected candidate’s skills and experience.

To Apply:

Qualified candidates should submit to hr@allgeardigital.com :

• Resume
• A link to your video production portfolio
• Your compensation expectations

Responsibilities:

• Lead video content ideation and execution to increase organic views on YouTube and social channels (Instagram, TikTok, Facebook, etc.)
• Collaborate with Editorial teams to develop creative concepts
• Create shot lists and produce original photos and videos
• Understand YouTube and social channel platform trends and best practices to optimize video content for SEO, views, likes, and shares on various digital platforms and devices
• Review all video & photo content prior to publication
• Oversee the production team and contract resources, including camera operators and post-production editors
• Manage archive of footage, photos, and audio
• Direct talent and crew during shoots
• Manage studio and prepare for shoots, including equipment organization, gear maintenance, and prop sourcing
• Capture thumbnails and handle basic graphic design tasks to support video and web content
• Develop and maintain visual style guidelines to ensure consistency across all Pack Hacker video and design content
• Train and mentor junior creatives on editing workflows and visual standards
• Monitor performance metrics like click-through rate (CTR) on thumbnails and viewer retention to guide content improvements
• Collaborate on cross-brand integrations with other AllGear Digital teams to develop unified campaigns
• Be comfortable stepping in on camera as needed

Requirements:

• 4+ years of creative production experience, preferably at a media network or ad agency
• Strong portfolio & reel showcasing a variety of work samples and projects
• Experience scaling and optimizing content for YouTube and social channels
• Proficiency / Mastery of Adobe Creative Suite - Premiere, After Effects, Media Encoder
• Experience with graphic design tools like Photoshop, Illustrator, or Canva
• Experience working within brand guidelines to maintain a consistent visual identity
• Ability to create custom graphics and/or work with After Effects templates
• Strong client-facing communication and internal collaboration skills
• Ability to prioritize and meet tight deadlines in a fast-paced environment
• Knowledgeable about cameras and audio equipment
• Ability to work autonomously and take ownership of projects
• Excellent eye for detail and a keen sense of aesthetics
• Bachelor's degree in Film, Media Communications, or related field (preferred)

About AllGear Digital:

AllGear Digital reaches over 200 million readers annually, delivering trusted gear reviews and outdoor content. Our owned and operated brands include GearJunkie, The Inertia, Switchback Travel, and other category-leading sites. Leveraging AGD Studios and AGD+, AllGear Digital's advertising network, AllGear Digital collaborates with top brands to craft rich, impactful stories that resonate with the outdoor enthusiast. As a diverse-owned media company, AllGear Digital is committed to inclusivity and fostering deep connections between brands and outdoor enthusiasts.

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